Fractal Analytics Blog

We believe analytics is changing the world in many ways. Big Data is growing immensely and companies that harness that data have tremendous opportunities to better connect and engage with consumers to enhance loyalty.

Harmonizing Your Data for Analytics Readiness

Harmonizing Your Data for Analytics Readiness

Jan 17, 2017 |  By Santosh Kumar

Published by: Consumer Goods Technology Magazine Consumer goods companies are spending millions ...

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Selling Bed, Bath and then Beyond

Selling Bed, Bath and then Beyond

Jan 10, 2017 |  By Ankur Verma & Bhaskar Roy

Product bundling is transforming the way airlines do business. These days customers can ...

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On Deep Learning, Healthcare and Qure.ai

On Deep Learning, Healthcare and Qure.ai

Jul 29, 2016 |  By Prashant Warier

Source: Qure.ai At Qure.ai, our mission is to make healthcare more affordable and accessible ...

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Category: Others
Improving Customer-Centricity for Healthcare Payers

Improving Customer-Centricity for Healthcare Payers

May 17, 2016 |  By Rachit Dhir

The conversation in healthcare is changing from “patient engagement” to “consumerism”. This ...

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Neuroscience in Marketing

Neuroscience in Marketing

Mar 22, 2016 |  By Abhishek Biswas, Julian Arnold & Parvathy Govind

In recent times, Marketing has become an integral part of any business. Your business may offer ...

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IoT – Big Data, Analytics and Challenges

IoT – Big Data, Analytics and Challenges

Mar 17, 2016 |  By Archit Agarwal and Praneet Jain

“Information is the oil of the 21st century, and analytics is the combustion engine.” – said ...

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What is IoT and how will it shape our future?

What is IoT and how will it shape our future?

Mar 14, 2016 |  By Archit Agarwal

Welcome to 2016! Where ‘Things’ are no more just ‘inanimate material objects’. “The Internet of ...

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Creating a Single Source of Truth

Creating a Single Source of Truth

Mar 1, 2016 |  By Jay Mehta

Over last decade, the practices in data collection have evolved and improved significantly. ...

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What Shapes Your Analytics Maturity Pathway

What Shapes Your Analytics Maturity Pathway

Jan 7, 2016 |   By Jay Mehta

Data is the latest weapon in the market that is deciding the leader in almost all the ...

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Pricing Analytics – One size does not fit all

Pricing Analytics – One size does not fit all

Dec 23, 2015 |   By Pragya Gaur

Profitability is the primary goal of any organization. Price management initiatives can ...

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Category: Pricing Analytics
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