We believe analytics is changing the world in many ways. Big Data is growing immensely and companies that harness that data have tremendous opportunities to better connect and engage with consumers to enhance loyalty.
Introduction The weather has an impact on all human beings in their everyday life. One-third of ...Read More
Let’s consider a business scenario where a brand is running a marketing campaign of sending ...Read More
Introduction In the first part of the blog, we looked into the phenomenon called seasonality in ...Read More
Introduction Last two decades have seen the rise of predictive analytics, artificial ...Read More