Fractal Analytics Blog

We believe analytics is changing the world in many ways. Big Data is growing immensely and companies that harness that data have tremendous opportunities to better connect and engage with consumers to enhance loyalty.

Do your Analysts really Analyze?

Apr 11, 2014 |   By Michael Havens

We’ve seen it coming from a mile away for years. We shove the problem to the corner of ...

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2012 FARS (Fatal Accident Reporting System) Data Available

Nov 21, 2013 |   By Ed Combs

Ed is the Principal of G Edward Combs Consulting, a California-based consulting firm. In ...

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Preemptively Address Customer Churn With Advanced Analytics

Preemptively Address Customer Churn With Advanced Analytics

Nov 11, 2013 |   By Pavan Korada

Predictive analytics can help businesses improve their customer engagement efforts and boost ...

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Tackle Workforce Challenges with Human Capital Analytics

Oct 31, 2013 |   By Jenny Allen

Predictive analytics is widely recognized in finance, insurance, marketing and a variety of ...

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2013 Fatality Rate Moderates

Oct 28, 2013 |   By Ed Combs

Ed is the Principal of G Edward Combs Consulting, a California-based consulting firm. In ...

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Price Elasticity — Collaboration with Assured Briefing, October 2013

Oct 17, 2013 |   By Ed Combs

Ed is the Principal of G Edward Combs Consulting, a California-based consulting firm. In ...

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Global Predictive Analytics Market Forecast to Hit $5.24B in 2018

Global Predictive Analytics Market Forecast to Hit $5.24B in 2018

Oct 14, 2013 |   By Fractal Analytics

As the predictive analytics market grows, organizations will have to centralize their ...

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How Customer Analytics Stops Insurance Fraud

How Customer Analytics Stops Insurance Fraud

Oct 14, 2013 |   By Deepak Ramanathan

Insurance carriers leverage granular customer insights to track high-risk behaviors.

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How Financial Institutions Can Improve Personalized Marketing in Social Channels

How Financial Institutions Can Improve Personalized Marketing in Social Channels

Oct 11, 2013 |   By Santosh Kumar

Social media marketing is an increasingly important part of mission-critical business ...

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Summer of Analytics: Driving Skin Care CPG Revenue With Customer Insights

Summer of Analytics: Driving Skin Care CPG Revenue With Customer Insights

Oct 9, 2013 |   By Sagar Shah

Habitual skin care and sun​ care purchasers offer CPG vendors and retailers a captivated ...

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