Fractal Analytics Blog

Monthly Archives: December 2014

Why Marketing Mix Modeling?

Why Marketing Mix Modeling?

Dec 30, 2014 |   By Kanchan Kulkarni

We often come across different data and trend reports explaining potential solutions to certain ...

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‘Ensemble of Ensemble’- The New Buzz Word in Modeling

‘Ensemble of Ensemble’- The New Buzz Word in Modeling

Dec 23, 2014 |   By Anindya Sengupta

There have been a lot of discussions on ensemble approach of modeling now days. Ensemble models ...

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Category: Advanced Analytics
Pillars of Collaboration

Pillars of Collaboration

Dec 9, 2014 |   By Ruchi Jain

As part of my pre sales role in leading data harmonization and management practice, I happen to ...

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Category: Others

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